Assembling the kickoff
Marlow & Field · eight agents, one pass
01 · Five agents read the room, in parallel
  • The ListenerDiscovery synthesis
  • The CartographerMarket audit
  • The SemioticianCategory codes
  • The EthnographerAudience read
  • The MirrorMachine legibility
02 · The Strategist draws the territories
  • The StrategistCandidate territories
03 · The doors and the agenda
  • The Art DirectorDesign buckets
  • The FacilitatorWorkshop design
Divergence in, kickoff out. The agents draw the pack; the room makes the call.